Sony launched the “Music Unlimited powered by Qriocity,” that allows users to play music anytime onto a wide variety of Internet connected Sony devices including Sony’s 2010 models of network-enabled BRAVIA® TV, Blu-ray Disc™ player, Blu-ray Disc Home Theater system, PlayStation®3 computer entertainment system as well as VAIO and other personal computers. It will also become available on a wide range of Sony’s portable devices, as well as on Android-based mobile devices and other portable devices. Offering about six million songs and will continue to expand over time, the “Music Unlimited powered by Qriocity™” ” is initially available in the U.K. and Ireland with service availability in other markets including the US. Canada, Germany, France, Italy, Spain, Australia and New Zealand to be announced in due course during 2011.

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